Consumer AppTV CompanionConcept Sprint

My Sky App – Companion Redesign Sprint

Client

Sky UK Limited

Year

2019

Services

UI Design, Product Design, Concept Ideation, Workshop Synthesis, High-fidelity Prototyping

Tools

SketchInVisionMiro
Hero view of My Sky Companion app showing dashboard and trailer

Project overview

This was part of a fast-paced design sprint exploring how the My Sky app could evolve beyond account management. The aim was to consider what a next-generation TV companion app might offer—thinking more in terms of everyday utility, personalisation, and connection. Through a week of workshops and ideation sessions, we shaped a range of concepts which I then translated into over 50 high-fidelity screens. The designs here represent the strongest and most feasible directions that came out of that process.

The Challenge

The app had a clear functional role but didn't yet support deeper engagement or a sense of personal connection.

We set out to explore:

  • How the app could support more personalised, daily-use features
  • What a more social or collaborative viewing experience might look like
  • Where we could introduce experimental ideas without disrupting the core product

The Solution

We explored three main directions that balanced ambition with usability:

Social & Shared Viewing

ocial & Shared Viewing New features like "Friends Recommend" allowed users to see what others were watching and share playlists—bringing a more human layer to the platform.

Emotion-Based Recommendations

motion-Based Recommendations A face scan tool was prototyped to detect mood and suggest content accordingly. While playful, it opened up space for conversations around adaptive UX.

Smart Home Hub

mart Home Hub We restructured the homepage to feel more useful day-to-day, integrating things like weather, news, and richer content previews to build habit and context.

My Sky app social viewing with friends' movie picks

Social viewing features and friend recommendations

Emotion-based recommendations shown in My Sky face scan result

Emotion-based content suggestions interface

My Sky app tools for smart home and daily features

Smart home hub integration and daily utility features

Technical Approach

• Designed with modularity in mind, using familiar Sky UI patterns to help new features slot into the existing structure

• Each concept was considered with technical feasibility and rollout in mind

• Experimental features like face scan were framed as future-facing options rather than immediate releases

• Created over 50 high-fidelity screens to demonstrate the concepts

• Conducted workshops and ideation sessions to shape the direction

Project Impact & Reflection

This was a fast-paced project that involved producing high-fidelity screens on a tight turnaround. It was intense but rewarding—especially seeing how some of the ideas generated in this early-stage sprint began shaping conversations across the wider product team.

It was also a great reminder of how helpful a rough but focused sprint can be for surfacing ideas, aligning teams, and setting design direction—even when not everything is destined for release.

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